The consumers are yet to enjoy the recently released iPhone 16, and all the concentration is now being paid to the next mechanical creation of the company. For now, there are iPhone models that are said to be under development for the market release, including the iPhone 17 and the iPhone 17 Air, both of which are expected to come with the 120Hz ProMotion display.
Future interactive applications might incorporate variable refresh rates up to 120Hz using the ProMotion technology, which is likely to be taken out of Apple’s Pro models to the masses in these new releases. This would be capable of offering users better scrolling, improved gesture recognition, and even better video capabilities, all of which would be likely to make it the new high-end standard for Apple’s smartphones.
They also expect that the incorporation of ProMotion as a strategic move will likely increase power correlation—a paramount factor in mobile technology. To further enhance battery utilization, sources point out that Apple wants the newer models to be capable of adapting the refresh rates on a dynamic basis. Earlier models include some abilities in the iPhone 13 Pro and iPhone 14 Pro that not only save power but are the foundational steps towards some flexible features like always being on display, even though it is hard to know whether iPhone 17 models will support the most minimal refresh rate of 1Hz or the minimum 10Hz.
This evolution in display technology is especially worthy to be noted when compared to the current iPhone 16 and iPhone 16 Plus that still run 60Hz. It also uncovers a new pattern, implying that the organization might be on the precipice of making a strategic change. At the same time, it could probably render it even more challenging for consumers to distinguish between Apple’s standard and the Pro product models.
Ross Young of Display Supply Chain Consultants, the source of such rumors, lends an extra degree of belief to the rumors. It is with this accuracy that Young has made previous calls, especially on Apple’s display technologies, that make these raised expectations on these new devices somewhat reasonable.
That is, if the trend of innovation and release is to be annual, then based on the company’s schedule, the next Apple iPhone is expected to be released in September 2025. The launch of the iPhone 17 series is set to attract many enthusiasts as well as ordinary users, as everyone would like to know how many of these rumored features will affect the behavior of the iPhone 17 series and the overall usability of the model among users.
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